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OUR PROJECT
2MX ORGANIC :
a differentiated, consumer investment opportunity
The company has been incorporated as a SPAC with the aim to complete one or several acquisitions in the consumer goods industry in Europe with a dedicated focus on sustainability.
OUR GOAL
Driven by an alternative vision, their ambition is to build a new major European player.
OUR STRENGTHS
- Unrivalled industry expertise with Moez-Alexandre Zouari.
- Differentiated acquisition strategy focusing on sustainability within a very fragmented market.
- Unique sourcing capability through access to a proprietary network.
- Invest in a fast growing and attractive industry benefiting from structural shifts in consumer behavior.
- Proven track-record of successful SPAC IPO and De-SPACing with Xavier Niel and Matthieu Pigasse.
Governance
FOUNDERS
Xavier Niel, Matthieu Pigasse and Moez-Alexandre Zouari are joining forces to create a new European player in sustainable, alternative, and responsible consumption
XAVIER NIEL
is the Iliad Group’s co-founder and majority shareholder....
MATTHIEU PIGASSE
is a financier and an entrepreneur...
MOEZ-ALEXANDRE ZOUARI
Chief Executive Officer
is the founder of the Zouari Group and a major shareholder of Picard Surgelés (44,5%)...
MARKET OPPORTUNITY
CONSUMER ASSETS WITH SUSTAINABILITY FOCUS
Opportunity to invest in a fast growing and attractive industry benefiting from strong macro shifts in behavior, including developing preferences for local food sourcing, healthy eating, and animal wellbeing
Total organic market increase since 2010*
Data 2019 is missing for the UE and the UK, so the last year considered is 2018
2019 European organic yearly consumption per capita
€6bn
2015A
€12bn
2019A
French organic market size over past 4 years
2015-2019 CAGR +17% *
85% of French consumers do not believe the sustainable food transition will emerge from traditional large-scale food retail *
Percentage of French consumers that use organic products *
At least once per week : 71%
Every day : 14%
French agriculture land more than doubled in the past 5 years (2014-2019)
More than 2 millions hectares of organic farmland, 2nd largest in Europe*
Vertical integration combined with greater economies of scale will lead to increased affordability of products
Diverse and affordable products to further accelerate the growth of the customer base and fuel additional demand
PREMIER PLAYER
Strong competitive and local positioning to create economic moat, driven by leading brand recognition and disciplined management team
DEVELOPMENT POTENTIAL
Established footprint coupled with a dedicated management team will lead to reinvestment into organic growth
EXTERNAL GROWTH OPPORTUNITY
Clear path for growth and opportunity to consolidate a highly fragmented market through value accretive acquisitions in adjacent verticals and international markets
CONSUMER SHIFT
CONSOLIDATION
COMPLEMENTARITY
VERTICAL INTEGRATION
*Source: Agence BIO, Eurostat, Press
